UK Private Health Insurance Review
UK's largest general insurer; MyHealthCounts rewards programme
Most excess options on the market & pay-for-eldest-child-only
Get a real quote
Prices shown are indicative. Click through for an FCA-regulated quote directly from Aviva.
Speak to an adviser →Prefer to go direct →Pricing below is indicative — derived from public brochure rate cards. Your actual premium depends on age, health history, region, and chosen excess.
Excess: £250, £500
Excess: £0, £100, £200, £250, £500, £1000
Excess: £0, £100, £200, £250, £500, £1000, £1500
Indicative pricing only. Prices shown are derived from public brochure rate cards and independent market research — they are not live underwritten quotes. We are a referral site, not a financial adviser. We may receive a referral commission when you take out a policy through a link on this site — this never affects the price you pay. Clicking through takes you to Aviva's own FCA-regulated quote journey. Always read the policy documents before purchasing.
Best Private Health Insurance for Families in the UK (2026)
The best UK private health insurance for families in 2026 — which insurers offer eldest-child-only pricing, family no-claims discounts, and free newborn cover.
Best Private Health Insurance for Over-50s in the UK (2026)
The best UK private health insurance for over-50s in 2026, covering joining ages, pre-existing condition rules, and which insurers specialise in older applicants.
Vitality vs Aviva Health Insurance: Wellness Rewards vs Straightforward Cover (2026)
Vitality vs Aviva health insurance compared: wellness rewards, pricing, cancer cover and which suits active vs low-engagement applicants.
Aviva Healthier Solutions Expert Select Review (2026): Pros, Cons & What's Included
Aviva Expert Select review: pros, cons, price and what's included in this guided-hospital UK private medical insurance plan.
Aviva Healthier Solutions Comprehensive Review (2026): Pros, Cons & What's Included
Aviva Healthier Solutions Comprehensive review: pros, cons, price and what's included in Aviva's flexible UK private medical insurance plan.
Aviva Healthier Solutions NHS Top-Up Review (2026): Pros, Cons & What's Included
Aviva Healthier Solutions NHS Top-Up review: pros, cons, price and what's included in Aviva's budget six-week-wait UK private medical insurance plan.